Luxury home builder targets discerning customers with elevated brand.
The Objective
Local home builder, JaxSir reached out to BCG with a vision to construct and market high-end homes in the Bryan-College Station.
The Solution
BCG turned this vision into a reality with the development of an upscale brand identity and live inventory-based website built to suit the needs of JaxSir. Additional print advertising was created to support a marketing plan.